On July 27-29, in two locations of the city of Gjilan, the “E JONA” Fair will be organized for the first time in 2022. This fair will gather Albanian producers from Albania, Kosovo, Macedonia, Montenegro, Presheva Valley and Diaspora in Gjilan to exhibit their products.
Among others, the “E JONA” fair will serve as a meeting place where Albanian producers will be informed about each other’s activities and network with each other with the aim of increasing the exchange and distribution of their products throughout the Albanian market, which includes around 7 million inhabitants. The peculiarity of this organization is the participation of Albanian diaspora businesses, either as exhibitors or visitors, which are very interested in exporting Albanian products to foreign countries where they operate.
This fair will simultaneously include three different but related activities:
Meanwhile, the profile of exhibitors at the business fair will be from these sectors:
More detailed information about the “E JONA” Fair as well as about registration can be found at https://ceokos.com/e-jona/?lang=sq.
To conclude, we emphasize that participation in such events is also fundamental for MSMEs. Exhibiting products at fairs is highly recommended for small businesses and offers numerous benefits such as building relationships through direct interactions, strengthening the brand, generating sales, analyzing the competition, and targeting their clientele. Last but not least, participation in the fair and its exposure on social networks positively affects the perception of MSMEs in the public and increases the online impact.